Which two bidding strategies can boost brand awareness and recognition? (Choose 2)

0.0 00 QUESTION Which two bidding strategies can boost brand awareness and recognition? (Choose 2) Cost-per-click (CPC) Cost-per-thousand viewable impressions (vCPM) Cost-per-view (CPV) Cost-per-acquisition (CPA) The correct answer is: Cost-per-view (CPV) Explanation: Focusing on impressions may be your strategy. You can use cost per thousand …

Which of the following is NOT a reason to implement technology as part of your sales enablement strategy?

0.0 00 QUESTION Which of the following is NOT a reason to implement technology as part of your sales enablement strategy? To measure the outcomes of your strategy. To automate parts of your strategy. To provide visibility across teams. To replace your processes. The correct …

Why should Social media managers should begin the budgeting process for their social marketing program well before final budget numbers are settled?

0.0 00 QUESTION Why should Social media managers should begin the budgeting process for their social marketing program well before final budget numbers are settled? To make the most persuasive and data-driven case possible for influencing how much will be awarded. Because there will likely …

What will happen if an advertiser uses the same keyword list in a regular search campaign and a Search banner campaign?

0.0 00 QUESTION What will happen if an advertiser uses the same keyword list in a regular search campaign and a Search banner campaign? Both ad types can appear simultaneously, since Search banners and regular ads participate in different auctions and do not compete with …

How should Chris estimate how a different bid amount would impact his store’s online traffic?

0.0 00 QUESTION How should Chris estimate how a different bid amount would impact his store’s online traffic? Check the “Diagnostics” tab in Google Merchant Center Review the benchmark cost-per-click (CPC) information in AdWords Use the Bid Simulator tool Download campaign performance data The correct …