• Campaign Manager

    The “DCM/DFA Trafficking and Reporting API” can directly accomplish which two tasks? (select two)

    QUESTION The “DCM/DFA Trafficking and Reporting API” can directly accomplish which two tasks? (select two) Select All Correct Responses Upload conversions Customize verification alerts Customize reporting Download data transfer log files The correct answer is: Customize reporting Explanation: We will update later. sincerely thank

  • Campaign Manager

    Which conditions must be true in order to designate an advertiser as a “child”?

    QUESTION Which conditions must be true in order to designate an advertiser as a “child”? The advertiser doesn’t have any “child” advertisers associated with it The advertiser is part of a subaccount There aren’t any Floodlight activities associated with the “child” advertiser There aren’t any campaigns associated with the “parent” advertiser The correct answer is: There aren’t any Floodlight activities associated with the “child” advertiser Explanation: We will update later. sincerely thank

  • Campaign Manager

    What object in Campaign Manager is equivalent to a creative in Display & Video 360?

    QUESTION What object in Campaign Manager is equivalent to a creative in Display & Video 360? Ad Campaign Placement Creative The correct answer is: Placement Explanation: If you use Display & Video 360 with Campaign Manager, Display & Video 360 creatives will be served by Campaign Manager as part of a placement. In Campaign Manager, a placement may contain multiple ads, and each ad in the placement may be associated with multiple creatives (all hosted in Campaign Manager). Thus, it’s common for a placement to be associated with multiple creatives. Read more here: https://support.google.com/displayvideo/answer/3217641 x

  • Campaign Manager

    Which two methods measure impressions served in a mobile app? (select two)

    QUESTION Which two methods measure impressions served in a mobile app? (select two) Select All Correct Responses Click tracker ad Mobile tracking ad Serving mobile creative directly through Campaign Manager 1×1 impression tracker The correct answer is: 1×1 impression tracker Explanation: Reporting automatically tracks clicks and impressions for ads served by Campaign Manager, regardless of whether the ads appear on regular sites, mobile sites, or mobile apps. Read more here: https://support.google.com/dcm/partner/answer/4450399 1×1 impression pixels served through standard placement tags are compatible with downloaded impressions. Read more here: https://support.google.com/dcm/answer/7246176

  • Campaign Manager

    Counters and Total Interactions metrics are available for which type of creatives?

    QUESTION Counters and Total Interactions metrics are available for which type of creatives? Twitter creatives Mobile in-app interstials Creatives built in Studio HTML5 creatives coded in GWD The correct answer is: Creatives built in Studio Explanation: Counters and Total Interactions metrics are available for the creative that are built in Studio.

  • Campaign Manager

    The Insights tab in Reporting shows the view performance against which three goals? (select three)

    QUESTION The Insights tab in Reporting shows the view performance against which three goals? (select three) Select All Correct Responses Cost per activity (CPA) Click rate Viewable CPM Conversions per impression The correct answer is: Conversions per impression Explanation: He Insights tab enables media planners to better understand the performance of campaigns at a glance and uncover important information that can be used to improve future campaigns. Insights provides visualizations of data in the form of graphs, tables, and pie charts to enable you to quickly analyze interactions according to a variety of goals. By default, the Insights tab displays the campaign with the highest volume over the last 30…

  • Campaign Manager

    What are two Video Verification metrics? (select two)

    QUESTION What are two Video Verification metrics? (select two) Audio muted at finish Video Prominence Score Audio muted at start Eligible impressions for audio The correct answer is: Audio muted at start Explanation: Video verification identifies how large your ad was, where on the page it appeared, its prominence, the number of impressions, and other related metrics. Read more here: https://support.google.com/dcm/answer/6096860

  • Campaign Manager

    When assets are added to an existing creative, where will these updates be reflected?

    QUESTION When assets are added to an existing creative, where will these updates be reflected? In the creative preview, but not in currently assigned ads Within the ads where the creatives are assigned In future ad creative assignments, but not within existing ads Updates appear as a new creative The correct answer is: Within the ads where the creatives are assigned Explanation: Your asset is updated in Studio and in your live creatives. Assets that you don’t want to push live are only updated in Studio; you can update the creative when you’re ready by publishing the assets again. Read more here:https://support.google.com/richmedia/answer/6103764

  • Campaign Manager

    What action can be taken to select which columns appear in the trafficking interface?

    QUESTION What action can be taken to select which columns appear in the trafficking interface? Create a custom view Create a new user role Create a filter Create a new user profile The correct answer is: Create a custom view Explanation: Click the “Views” menu in your campaign. This allows you to select what types of rows and columns show up in your campaign. Rows are for items, like ads and creatives. Columns are for item information, like start dates and landing pages. Custom views are custom selections of rows and columns that you can name and save yourself. To create a new view, click Customize view, check or uncheck boxes,…