In the connect call, the “give and get” helps you _______, but in the exploratory call, the “give and get” helps you _______.

0.0 00 QUESTION In the connect call, the “give and get” helps you _______, but in the exploratory call, the “give and get” helps you _______. address resistance, assess fit address resistance, discover goals and challenges develop a positioning statement, develop a power statement develop …

When looking to gather relevant business information from a prospect, all of the following are good questions to discover pain points EXCEPT:

0.0 00 QUESTION When looking to gather relevant business information from a prospect, all of the following are good questions to discover pain points EXCEPT: “Why do you think that is?” “What’s your plan to address it?” “What are you considering as a budget for …

By proposing the “right solution at the right time,” you’re doing what?

0.0 00 QUESTION By proposing the “right solution at the right time,” you’re doing what? Still accepting project-based work if the prospect can’t afford your retainer. Offering only 12-month commitments to your retainers because inbound takes time. Kicking off your engagement with a trial period …

You’ve just used a positioning statement with a prospect and they say the situation doesn’t resonate with their company. Should you try again with a different positioning statement?

0.0 00 QUESTION You’ve just used a positioning statement with a prospect and they say the situation doesn’t resonate with their company. Should you try again with a different positioning statement? No. Be respectful of your prospect and back off. Yes. Always come with a …

Which of the following is NOT a leading indicator that may signify your client has the potential for an upsell on top of their renewal?

0.0 00 QUESTION Which of the following is NOT a leading indicator that may signify your client has the potential for an upsell on top of their renewal? Your primary point of contact has changed in the organization. The client is growing the team and …

You open a connect call with a target account with the following sound bite: “Hi, this is Lisa from Inbound Agency. I was doing some reading online and I saw the article on Huffington Post naming your company one of the top companies in your industry. I work with companies that are already doing well online, like you, but are still struggling with converting that traffic into more leads and sales. Does that sound familiar to you?” What would you improve for next time?

0.0 00 QUESTION You open a connect call with a target account with the following sound bite: “Hi, this is Lisa from Inbound Agency. I was doing some reading online and I saw the article on Huffington Post naming your company one of the top …

When you’re interviewing a candidate for a copywriting and content role, what would be the best activity to incorporate into your interview process?

0.0 00 QUESTION When you’re interviewing a candidate for a copywriting and content role, what would be the best activity to incorporate into your interview process? A roleplay scenario of your agency’s connect call. A writing prompt for a topic in your agency’s target vertical. …

True or false? If you’re planning to develop a positive relationship with a client, it’s a good idea to include as many stakeholders from the client’s company as possible on the renewal call.

0.0 00 QUESTION True or false? If you’re planning to develop a positive relationship with a client, it’s a good idea to include as many stakeholders from the client’s company as possible on the renewal call. True — this is your chance to discuss your …

True or false? When translating goals to inbound targets, it’s best to focus on increasing your client’s close rates. Getting new customers is ultimately what your client will care about, so this will resonate best. True False

0.0 00 QUESTION True or false? When translating goals to inbound targets, it’s best to focus on increasing your client’s close rates. Getting new customers is ultimately what your client will care about, so this will resonate best. True False The correct answer is: Explanation: …