HubSpot CMS for Developers

QUESTION In evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The Top 3 Ways to Improve Your Marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle […]

QUESTION True or false? You can display content variations to mobile, tablet or desktop users. A) TRUE B) FALSE The correct answer is: Explanation: We will update later. sincerely thank

QUESTION The ABC Marketing Agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create the second website using smart content. Why is this not the best approach? A) Because search engines will index both languages resulting in confusing […]

QUESTION How do personalization tokens differ from smart text created in HubSpot? A) Personalization tokens don’t require segmentation to use them. B) Personalization tokens are not indexed by search engines. C) Personalization tokens are indexed by search engines. D) Personalization tokens don’t connect to the Contacts database. The correct answer is: Explanation: We will update […]

QUESTION What do you learn from a content audit? A) How each piece of content is mapped to the buyer’s journey. B) How many inbound links you’re getting to each piece of content. C) How many customers each piece of content is generating. D) What your click-through rate is for each offer on your site. […]

QUESTION At which stage of the Buyer’s Journey is a user most likely to be if she is spending time on your products page? A) Marketing Qualified Lead B) Sales Qualified Lead C) Consideration D) Subscriber E) Decision The correct answer is: Explanation: We will update later. sincerely thank

QUESTION How can you ensure that the content on your website will be helpful for your users? A) It is optimized for search engines. B) It can be shared easily on social media. C) It contains keywords. D) It is engaging. E) It aligns with the buyer’s journey. The correct answer is: Explanation: We will […]

QUESTION True or false? You want to promote a new content offer to customers that visit your Services page. This can be accomplished using smart content. A) TRUE B) FALSE The correct answer is: Explanation: We will update later. sincerely thank

QUESTION Contextual marketing is used in which stage of the Inbound Methodology? A) Attract B) Convert C) Close D) Delight E) All of the stages The correct answer is: Explanation: We will update later. sincerely thank

QUESTION Which lifecycle stage should the default website content be geared towards? A) Visitor B) Marketing Qualified Lead C) Customer D) Lead E) Sales Qualified Lead The correct answer is: Explanation: We will update later. sincerely thank