HubSpot CMS for Developers

In evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The Top 3 Ways to Improve Your Marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle stage. Is this a good approach?

QUESTION In evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The Top 3 Ways to Improve Your Marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle […]

The ABC Marketing Agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create the second website using smart content. Why is this not the best approach?

QUESTION The ABC Marketing Agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create the second website using smart content. Why is this not the best approach? A) Because search engines will index both languages resulting in confusing […]

How do personalization tokens differ from smart text created in HubSpot?

QUESTION How do personalization tokens differ from smart text created in HubSpot? A) Personalization tokens don’t require segmentation to use them. B) Personalization tokens are not indexed by search engines. C) Personalization tokens are indexed by search engines. D) Personalization tokens don’t connect to the Contacts database. The correct answer is: Explanation: We will update […]

At which stage of the Buyer’s Journey is a user most likely to be if she is spending time on your products page?

QUESTION At which stage of the Buyer’s Journey is a user most likely to be if she is spending time on your products page? A) Marketing Qualified Lead B) Sales Qualified Lead C) Consideration D) Subscriber E) Decision The correct answer is: Explanation: We will update later. sincerely thank

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