Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What does this mean?

0.0 00 QUESTION Your colleague Jana imported contacts collected from a recent trade show and is planning to send the contacts an email. In adding contextual marketing to the email, Smart Content Insights show that 98% of the email recipients have an offline source. What …

In order to begin with contextual marketing, you should determine the opportunities. Where should you start?

0.0 00 QUESTION In order to begin with contextual marketing, you should determine the opportunities. Where should you start? A) Emails, since they are already targeted when you send them. B) Low traffic website pages, since there’s more to gain because of the low traffic. …

True or false? Most contextual marketing strategies are well-suited for refining the default content to align with a particular user segment’s needs.

0.0 00 QUESTION True or false? Most contextual marketing strategies are well-suited for refining the default content to align with a particular user segment’s needs. A) TRUE B) FALSE The correct answer is: Explanation: We will update later. sincerely thank

Your colleague Jana wants to add contextual marketing to your organization’s homepage. She wants to target your company’s top buyer persona “Copywriter Charles.” What would you suggest for Jana to do next in planning a contextual marketing strategy?

0.0 00 QUESTION Your colleague Jana wants to add contextual marketing to your organization’s homepage. She wants to target your company’s top buyer persona “Copywriter Charles.” What would you suggest for Jana to do next in planning a contextual marketing strategy? Determine her method for …

When using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing?

0.0 00 QUESTION When using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing? A) The questions on the form B) The landing page copy C) The image D) The redirect page The correct …

An automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual marketing?

0.0 00 QUESTION An automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual marketing? A) A personalization token on the landing page that displays the …