TrueView video ads can be especially effective for driving what goals?

QUESTION

TrueView video ads can be especially effective for driving what goals?

Awareness and consideration

Action and awareness

Consideration and action

Only awareness

The correct answer is:

Consideration and action

TrueView video ads can be especially effective for driving what goals?
Explanation:

TrueView video ads can be especially effective for driving for consideration and action. Here are a few KPIs you can capture with Google’s video products.

Consideration

View-through rate

Watch time

Favorability lift

Consideration lift

Brand interest lift

Read more here:

Open>> https://academy.exceedlms.com

Course: AdWords Video Certification

Topic: Find the right video solutions & metrics

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